FINAL MAJOR PROJECT
Magazine Cover Research




These are music magazine covers from billboard, Rolling Stones and Q. Billboard and Rolling stone are american magazine company's and are well known globally.Q is a popular music magazine in the UK.
On the covers of these magazines they always have one main image, which is usually a popular artist that they are featuring in the issue. They usually use a medium close up image with the artists looking toward the camera which draws the readers in. Having a celebrity on the cover is very important part of the magazine, it is important that they are in eyeline with the camera as that is what sells the magazine as more people would buy it as they fell engaged.
The magazine also doesn't have that much writing on the cover. However, it always has the logo/brand of the magazine on the cover and the name of the artist who is featured on the cover in a larger font than the other text, this makes it stand out. The magazines also uses Anchorage, this is the text that refers to the image and they use this to help give the reader a better understanding of the image. For example of the on the first billboard magazine they have used a image of Naill Horan, then next to the image in a large font they have written 'Niall dives in' and then a brief sentence talking about him and why he's being featured, this would also attract his fans.

Audience is company which does a digital magazines about live music. The publication is dedicated to the international contemporary live music industry, providing news, features and tour information to companies and individuals in more than 80 countries worldwide.
Live UK is a magazine that is dedicated to live music in the country.
Both of these magazines are the style i want to create as my genre is mainly about live music. These magazines also both have the bold title at the top and then a picture of the artist on the cover who is being featured. However the cover image isn't from a photo shoot, its a photograph from a live show and when they are performing we know this as they are holding or singing into the microphone, this also clearly shows what the magazine is about.

Billboard
Billboard is the world's most influential music media brand reaching key executives in and around the music business through Billboard Magazine, Billboard.biz, Billboard Conferences, Billboard Bulletin, and other targeted newsletters, and millions of music fans through Billboard.com and Billboard Events.
The Billboard brand is built on its exclusive charts and unrivaled reporting on the latest news, issues and trends across all genres of music.
There isn't a price on the magazine, but they cant be bought in store. They are only available to be bought online and they are at different price ranges from $7.99 to $16.99. However billboard has a subscription package and the magazines can either come in print form or be accessed online
Bold fonts are good for headings and cover pages. I found the fonts that billboard uses from dafont, it is Bunya.
Billboard's audience
The following research is from Billboards Media Kit 2019.
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77% of the magazine readers are male and 23% are female.
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Online audience: 44% women and 51% are men.
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From all of the social platforms they have a total following of 26 million followers.
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In the magazine they include: the hot 100, the beat, topline, features, backstage pass, charts, CODA and they have the iPad app. (pages 11 and 12 in the media kit)
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Publishes 33 issues a year reaching the music industry's top exclusives, mangers and influencers in major metro areas around America.
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71% of billboard readers spend 30 minuets or more per week across all Billboard platforms
Pages 10-13

Audience
The following research about magazine audiences is from the National Readership History.
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On average mobile adds a further 126% audience reach to individual magazine brand footprints.
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Almost three quarters of adults in Great Britain consume a magazine brand either in print or digitally. 52% of GB adults 15+ read a print magazine and 44% consume magazine brands via their PC or mobile device.
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71% of GB adults 15+, that 37.2 million people consume magazine brands across print and digital.
What does total sector reach mean?
In the application of statistics to advertising and media analysis, reach refers to the total number of different people or households exposed, at least once, to a medium during a given period.

Fonts
tThe fonts have to be constant throughout the magazine but they usually change the font for headings and the masterhead. The headings and masthead are larger than the normal text
Billboard heading fonts have varied on both of these sites but the first site is from dafont and shows it clearly and they use 'bunya'.
I am going to use Dafont to find a font i want to use for my masterhead and other headings. So i am going to create a collage/mood board of the fonts Like from there i will chose one and download it onto photoshop and then save it as a PNG on a transparent background so i can use it on flipsnack.

Photography skills
Design
Images tend to have a good amount of contrast between light and dark regions. Obviously, for text to be readable, it must be light and set against a dark background or vice versa. Photoshop can digitally lightening or darkening areas of a photograph.
In magazine cover design, common approaches are to either match or complement certain vivid areas of the photograph or illustration.
iPhone Camera Quality
For the pictures taken at the Shawn Mendes concert i used my iPhone XR, but for the other concert pictures that i took where on an iPhone 6s Plus. Here are the camera features of the iPhone XR:
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12MP rear camera
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Smart HDR: Smart HDR brings more highlight and shadow detail to your photos.
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Adjustable depth of field
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Enhanced bokeh effect: iPhone XR has even more sophisticated bokeh, or background blur, for stunning portraits.
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Enhanced Portrait mode selfies
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More low‑light detail: The camera sensor features deeper, larger pixels. Deeper to improve image fidelity. And larger to allow more light to hit the sensor. The result? Even better low-light photos.
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Sharper action shots
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4K video and wider stereo playback

